Now accepting 3 new partners for Q4 2026  ·  Free 30-Minute Growth Audit
Performance Marketing · Built to Scale

Strategy. Execution. Growth.

We turn ad spend into measurable growth.

Data-Driven
Strategies
High-Performance
Campaigns
Measurable
Results
Certified & Active On Meta Ads Google Ads YouTube Amazon TikTok Google Analytics 4
The Real Problem

Most brands don't have a traffic problem. They have a conversion problem.

You can buy clicks all day. Turning them into profitable, repeatable revenue is a different discipline entirely — and it's the only one we practice. Every account we take over gets rebuilt around one question: what does a dollar in actually return?

Get a Free Account Audit

Sound familiar?

  • Ad spend keeps climbing while return quietly slides
  • Reports full of impressions and reach — nothing about profit
  • Creative that stops working three weeks in, every time
  • An agency you only hear from when the invoice is due
  • No idea which campaign is actually making the money
What We Do

Three levers. Pulled in the right order.

We don't sell a menu of thirty services. We run the three that move revenue for ecommerce, Amazon, and local brands — and we run them properly.

01 / Paid Social

Meta Ads Management

Facebook & Instagram campaigns engineered for profit, not vanity metrics. Structured to scale without blowing up your CPA.

  • Full account architecture & rebuild
  • Advantage+ and manual campaign strategy
  • Cold, warm & retargeting audience ladders
  • Creative testing frameworks that beat fatigue
  • Pixel, CAPI & conversion tracking setup
02 / Paid Search

Google Ads Management

Capture the people already searching for what you sell. Search, Shopping, Performance Max and YouTube — built to convert intent into orders.

  • Search & Shopping campaign builds
  • Performance Max asset group strategy
  • Keyword and negative keyword sculpting
  • Landing page & conversion rate feedback
  • GA4 and Google Tag Manager tracking
03 / Creative

Short-Form Video & UGC

Scroll-stopping product video for Amazon listings, Reels, TikTok and YouTube Shorts. Written to sell, not just to look good.

  • Amazon listing & A+ content video
  • UGC-style ad creative for Meta & TikTok
  • Hook writing and script development
  • Editing, captions, motion graphics
  • Batch delivery for continuous testing
How We Work

The Matador Method

A matador doesn't overpower the bull — he reads it, then moves with precision. Same principle, applied to your ad account.

01

Observe

We audit your accounts, tracking, offer and creative history. Before a dollar moves, we know exactly where the money is leaking and where the upside is hiding.

02

Position

We rebuild account structure, fix conversion tracking, and put a testing plan in writing — angles, audiences, offers, and the metrics each one has to hit.

03

Execute

Campaigns launch with fresh creative in rotation. We test deliberately, kill losers fast, and push budget into what's proving out — daily, not monthly.

04

Scale

Winners get scaled without breaking efficiency. You get a plain-English report every week showing spend, return, and exactly what happens next.

Selected Work

Creative that earns its impression.

Short-form video built for the platform it runs on — Amazon listings, Reels, TikTok, Shorts. Every cut is scripted around a hook, a demonstration, and a reason to buy now. The pieces below are concept work — client films replace them as engagements complete.

Concept Concept creative — Product Demo — Amazon Listing
Product Demo — Amazon Listing
Concept piece · swap in your video
Concept Concept creative — UGC Testimonial Ad
UGC Testimonial Ad
Concept piece · swap in your video
Concept Concept creative — Hook Test — Reels Ad
Hook Test — Reels Ad
Concept piece · swap in your video
Concept Concept creative — Feature Breakdown — A+ Content
Feature Breakdown — A+ Content
Concept piece · swap in your video
Concept Concept creative — Unboxing / First Impression
Unboxing / First Impression
Concept piece · swap in your video
Concept Concept creative — Problem / Solution Ad
Problem / Solution Ad
Concept piece · swap in your video
Concept Concept creative — Creator-Style Product Review
Creator-Style Product Review
Concept piece · swap in your video
Concept Concept creative — Lifestyle Product Film
Lifestyle Product Film
Concept piece · swap in your video
Concept Concept creative — Client Case Study Film
Client Case Study Film
Concept piece · swap in your video
Concept Concept creative — Brand Story / Explainer
Brand Story / Explainer
Concept piece · swap in your video
The Matador Group
Anthony Hernandez
Founder & Lead Strategist
Meta Ads & Google Ads campaign management
Conversion tracking, GA4 & CAPI implementation
Short-form video production for Amazon & social
Direct-response copy & offer strategy
Why The Matador Group

You get the operator, not an account manager.

Big agencies sell you to a partner and hand you to a junior. Here, the person who builds your strategy is the person in your ad account every day — and the person who picks up the phone when something changes.

  • Creative and media under one roof

    Most agencies run ads and hope you supply creative. We script, shoot and cut the video, then test it ourselves — so the feedback loop is hours, not weeks.

  • Reporting a human can read

    One page, every week: what we spent, what it returned, what we learned, what happens next. No 40-tab dashboards designed to hide a bad month.

  • Your accounts stay yours

    Ad accounts, pixels, and creative files are set up in your name from day one. If we ever part ways, you keep every asset and every data point.

  • No long lock-in contracts

    We earn the next month with the results of the last one. Month-to-month after the initial build period — because good work shouldn't need a legal cage.

Questions

Before you book.

Thirty minutes, no pitch deck. You tell us what you sell, what you're spending, and what "working" would look like. We share what we'd change first and whether we're the right fit. If we're not, we'll tell you who is.

Paid media needs enough spend to gather signal. As a rule of thumb we work best with brands spending $3,000/month or more on ads. Below that, we'll usually recommend fixing offer and creative first — and we'll tell you how on the call.

First two weeks are build and clean-up: tracking, account structure, creative in the queue. Meaningful data usually lands in weeks 3–4, and most accounts have a clear direction by day 45. Anyone promising a transformation in seven days is selling you something.

No. There's an initial build period so the work has a fair chance to prove out, and after that it's month to month. We'd rather keep clients with results than with paperwork.

We produce it. Short-form video for Amazon listings, Reels, TikTok and Shorts is a core service — scripting, editing, captions and motion included. If you already have footage or creator content, we'll cut it into ad-ready variations.

You do — always. Everything is built inside your Business Manager and Google Ads account, and every video file is delivered to you. Nothing is held hostage.

Mostly ecommerce, Amazon sellers, and local service businesses with a clear offer and real margin. If you have something people already want and a way to fulfill it, paid media can scale it.

Book a Call

Let's find the money you're leaving on the table.

A free 30-minute growth audit. We'll look at your accounts, your creative and your numbers, and show you the three changes we'd make first — whether you hire us or not.

  • A live look at your Meta & Google accounts
  • The three biggest leaks in your current spend
  • A creative angle you haven't tested yet
  • A straight answer on whether we're a fit
  • Zero pressure, zero obligation

Prefer to write instead?

anthony@thematadorgroup.online

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